I've said it before (waaay up thread, bloody hell this is getting long!!) and I'll say it again.....
I think all the cafe was trying to say was that they are a place where BF mums will feel welcome and comfortable to BF. They are not saying that FF mums, OAPs, students, children, men or anyone else are not welcome and should fuck right off, and we judge you FF mums for yee be the devils spawn etc etc.
I guess a more 'diplomatic' wording would be "all welcome, please feel free to breast or bottle feed your little ones. Happy to assist how we can (warm up bottle, free tap water etc)" but I think to be honest this was all implied in the tone of the sign anyway, and the fact that it had a smiley face at the end (I've seen the actual sign on a different site).
That people object to the free cup of tea for BF'ers.....well I can see how those 'not eligible' might feel put out...but I genuinely don't think this was the intention, I think they were just trying to do something to support/promote BF....a health promotion initiative if you will!!
Would you feel discriminated against if you saw a cafe handing out free hats and tshirts to anyone they saw applying sun cream. As a non-sun cream wearer would you feel judged or discriminated against? Or would you just see it as a health promotion initiative to promote/encourage good sun-protection habits??
You can support/promote something (BF) without actively saying that doing the opposite (FF) is a terrible pile of shit.
I DO agree that that within mummy-circles there is a culture of some mums judging others for FF instead of BF....but I think this is the minority and that FF'ers often perceive judegment when there actually isn't any being passed and get on the defensive (maybe due to guilt??).
Lots of times when carryng out 6 week checks I would innocently enquire "and how is baby feeding?" To be met with a long drawn out explanation for why baby was being FF, that they had tried to BF but it hadn't worked for xyz. I always replied "I'm not judging, I'm just asking to see how youre managing and whether I can offer you any support". Mums were always expecting me to judge them, when that simply wasn't the case.
In the wider society (outside mum-circles) I think that in general there is more acceptance of FF as the norm (statistically speaking IT IS the norm...by quite some margin!...see UNICEF figures upthread) and BF do face more judgement/discrimination by the general public when feeding out and about.
As I said before, FF is a perfectly acceptable alternative. But you simply cannot dispute the scientific facts that BF is both better for mums and babies. With BF rates so spectacularly low in the uk I think any initiative that supports/promotes BF can't be a bad thing really.