The aim is to throw enough poo and some of it will stick.
Trump used this method against Biden.
Labour deliberately down played expectation, this was then used to blame Labour for wrecking growth, despite growth increasing!
What i find "funny" is no one is supposed to mention the last 14 years but all ok to talk about the Blair Brown years....
But what the Tory party & its supporters need to realise is that the enemy isn't Labour, its Reform, Labour will survive the 2029 GE but the Tory party wont.