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Feminism: Sex and gender discussions

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Original poster

FIFA appoint supermodel Adriana Lima as fan ambassador to Women's World Cup

32 replies

zanahoria · 02/03/2023 08:57

Fifa's appointment of supermodel Adriana Lima as its first global fan ambassador five months before the Women's World Cup is "tone deaf", says former Fifa council member Moya Dodd.

Brazilian Lima will "develop, promote and participate in global initiatives" before the World Cup, which starts on 20 July in Australia and New Zealand.

Fifa president Gianni Infantino said Lima "lives and breathes 'futebol'".

^www.bbc.co.uk/sport/football/64821116^

OP posts:
TrombonesAreNotBones · 02/03/2023 10:45

www.bbc.co.uk/sport/football/64821116 try this link if the other one isn't working.

Zana thank you.

Helleofabore · 02/03/2023 10:55

Well done Moya Dodd for speaking out. A Victoria's Secret model being held up as a role model for female athletes is not appropriate.

Thanks OP for highlighting this.

SunThroughTheCloudsAt6am · 02/03/2023 10:58

This reminds me of a branding meeting I was in once for a male dominated product, web page covered in scantily clad ladies advertising it, and they were like - 'what? Why would't women be attracted to this? Why would it put them off the site? These ladies are beautiful'

Allthegoodnamesarechosen · 02/03/2023 11:01

Well, it will be nice for the committee I suppose; the men on the committee, I mean. Or to be fair, the less discriminating ( in the old sense) men on the committee.

SinnerBoy · 02/03/2023 11:04

I haven't come across Adriana Lima before. It's mind boggling to use him as an ambassador for women's football, as I'm sure we're al aware!

Fagled · 02/03/2023 11:06

She’s not a man

Appleypie · 02/03/2023 11:14

My bar is so low these days that my first thought was, at least it's a female underwear model. Christ.

Ereshkigalangcleg · 02/03/2023 11:19

I haven't come across Adriana Lima before. It's mind boggling to use him as an ambassador for women's football, as I'm sure we're al aware!

There is a Brazilian trans model, but AFAIK Adriana is female.

SinnerBoy · 02/03/2023 11:22

Oh, OK.... Her! I googled the name and it said trans model.

Mintakan · 02/03/2023 11:26

Appleypie · 02/03/2023 11:14

My bar is so low these days that my first thought was, at least it's a female underwear model. Christ.

Me too. Such a low low bar …

TheBiologyStupid · 02/03/2023 12:34

She's definitely a woman (the biological kind):

"The 2013 Pirelli calendar, an annual tradition from the Italian tire company, is vastly different than previous years' editions, showcasing its first ever pregnant model amongst subjects who, for the first time in many years, are not nude.

Shot by photojournalist Steve McCurry, the 2013 calendar is completely absent of nudity despite the calendar's notoriety for featuring artistic of famous women in the buff and depicts a pregnant Adriana Lima."

www.ibtimes.com/pirelli-calendar-2013-adriana-lima-pregnant-models-not-nude-first-time-years-photos-905858

That doesn't make it any more acceptable to use a supermodel rather than an actual female footballer as the face of the campaign, of course...

TheBiologyStupid · 02/03/2023 12:36

Oops, not sure how the strikethrough happened - it wasn't intentional.

SinnerBoy · 02/03/2023 12:46

If you put three hyphens before some text and three after it, you get -strikethrough!-

Boiledbeetle · 02/03/2023 12:54

Appleypie · 02/03/2023 11:14

My bar is so low these days that my first thought was, at least it's a female underwear model. Christ.

I know! Depressing isn't it!

ReunitedThorns · 02/03/2023 12:55

It's FIFA so I'm not sure why anyone is surprised that they've hired a Victoria Secrets model instead of a former female professional player.

Can't believe people thought the 3 times pregnant supermodel was trans!

Original poster
zanahoria · 02/03/2023 13:15

The other questions is how much are they paying her?

It is is bound to be more than some of the footballers getting.

OP posts:
BellaAmorosa · 02/03/2023 13:56

Great. And Saudi Arabia as the main sponsor.
FIFA are taking the mickey.

TheBiologyStupid · 02/03/2023 15:33

SinnerBoy · 02/03/2023 12:46

If you put three hyphens before some text and three after it, you get -strikethrough!-

Ah, thanks - I just copied and pasted, so the original source must have used multiple hyphens.

nepeta · 02/03/2023 16:31

BellaAmorosa · 02/03/2023 13:56

Great. And Saudi Arabia as the main sponsor.
FIFA are taking the mickey.

Haven't they done similar things before? Like advocated for revealing uniforms for women?

BellaAmorosa · 02/03/2023 16:48

nepeta · 02/03/2023 16:31

Haven't they done similar things before? Like advocated for revealing uniforms for women?

Show quote history

Yes. Many years ago, responding to a question about how to make women's football grow, Sepp Blatter -President of FIFA - joked that the players should wear tighter shorts.
Women's kit in general is a big issue. Maximum amounts of fabric are mandated for beach volleyball and beach handball, only unnecessarily revealing outfits available in several sports. For some men, women's sport is just a branch of soft p*rn, unfortunately.

SinnerBoy · 02/03/2023 16:51

BellaAmorosa · Today 16:48

Many years ago, responding to a question about how to make women's football grow, Sepp Blatter -President of FIFA - joked that the players should wear tighter shorts.

He's not so much a sexist dinosaur as a sexist primordial soup.

Villagetoraiseachild · 02/03/2023 16:52

Fifa have previous.
It's unfotunate that women's football is not disassociated from them.

I wonder if she is a 'niece' of someone in Fifa.
Surely a former woman footballer would be far more relevant and relatable?

EndlessTea · 02/03/2023 16:53

I despair.

Ladies, remember it’s all about how you look - don’t get funny ideas about being world-class sports women or anything.

Villagetoraiseachild · 02/03/2023 16:54

Sexist primordial soup!
That is brilliant @SinnerBoy !

Original poster
zanahoria · 02/03/2023 17:27

Sepp Blatter was once elected president of the World Society of Friends of Suspenders, an organisation formed to protest at "women replacing suspender belts with pantyhose".

OP posts: