My DS (34) called in today and we ended up having a discussion about gender politics. We both have a subscription to The Spectator and he's clearly been reading James' columns and was a bit confused.
So (with thanks to the FWR posters too) I was able to explain the concerns and definitely peak transed him - a couple of minutes of the Alex 'Grrrl' Drummond video was the coup de grace
So thank you, James, for engaging those who most likely wouldn't normally give this sort of thing a second thought. The message is getting through