I present this - Tesco

[RhonaRugMuncherr]

Can someone explain this to me??

Because her arms are waterproof perhaps?

A SLEEVELESS trenchcoat?! How practical, and such a flattering colour too

Wow.

At least it has practically-sized pockets...

Neither practical or attractive - genius

Ohhhh, her expression is clearly saying this is a low point in my career, my friends and family have to see this.

What on earth were they thinking??

A trench coat no sleeves? If I've got my coat on it's because I'm cold.

The model looks very uncomfortable

FFS, because I found it it's now showing up in the adverts..... I'm not going to be able to escape it. My eyes(!)

That's stylish and handy. Is there a headless hat to go with it?

Seems the designers and Victoria Beckham are in on it, why???? Don’t know how to insert photos

www.farfetch.com/uk/shopping/women/victoria-beckham-sleeveless-trench-coat-item-11828560.aspx

www.aashniandco.com/designers/ekam/ekam-sleeveless-trench-coat-with-long-pleated-skirt.html

You can see the thought cloud above her head.... "think of the money, no get it off now!... no be professional...think of the money...it's not enough money...just take the damn photo already..."

The VB one is limited availability?! How many did they make - 1?!

THe VB model said 'ok I'll put it on but don't put my face in the picture'
The second one isn't too bad, but looks a lot less coaty than the other two.

Look at them trying to make sleeveless coats the next big thing because it's cheaper for them to make. The sneaky bastards.

In another colour it'd look nice with a long sleeve top (on a dry day!)

WTF? Is hideous

I would keep it in the back of the car and use it for a high-vis jacket if I broke down.

OMG that's tremendously hideous

That is horrible but i saw this today.
www.riverisland.com/p/pink-ashish-puffer-sleeping-bag-coat-705962
and thought WTF

I thought it was an apron with a build in Tommytippybib collar. Good job they told me it was a sleeveless raincoat

For the lady who can't afford sleeves?

Ithas that's a winner and it's low stock 😳

Heinz 😂

Wtf?!?!

Well, clearly it's for pairing up with these

[source: altruistclick.net/useless-product-designs/ ]
A spoof...but will no doubt hit the catwalks at some stage.