Although @WouldBeGood has given us a good plot to a Hollywood film there the reality is that trans rights issues have been building over the course of the last five years or soon a far more organic and less manipulative way. Longer really, but far more prominent from then.
In the last five years we have seen an increase in trans role models (actors, activists artist etc) which has been really important in building the confidence of trans youth. Increasingly young people are more free to admit they are gay, non binary/ trans etc. Their world accepts all these differences almost without question now. Where I work we have several trans kids - some the other kids know about and some they don't alongside boys who freely wear make up. The kids barely care.
Consequently, and understandably, there has been a push from this tiny minority for more recognition and rights. No great male conspiracy, just a sorry state of affairs where trans folk are trying to protect themselves and so are women. On both sides there's a tiny group of arseholes making everything difficult.