What did you think overall about the product?
We really liked it and were pleasantly surprised by the depth of flavour. While the higher percentage of tomatoes appealed, sometimes that can mean a more acidic or sharp flavour but the honey and spices gave Hellmann's Tomato Ketchup Sweetened Only With Honey a well rounded, beautifully balanced and rich taste. I don't have a particularly sweet tooth and loved the perfect balance of sweet and savoury. I normally find tomato ketchup a little bland for me so I usually go for fiery versions or other sauces or condiments but I would definitely use this again, both as a condiment and as an ingredient in recipes. Consistency was very slightly thinner than other brands I've tried and this, along with the bottle design, meant the product was easy to use and didn't splatter all over the place.
What appealed to you about trying it? - was it the all natural recipe, only being sweetened by honey, 36% more tomatoes + 30% less sugar (vs. market leader)
Mainly the all natural recipe, closely followed by the 36% more tomatoes. Impressed with the short ingredients list and that the tomatoes are sustainably grown. No mention of whether the honey comes from sustainable sources, though.
How did it taste? What did other members of your family think about the taste?
Really liked the rich flavour and the balance of sweet and savoury. The honey and spices gave a well rounded, deep flavour that added a flavour boost to the foods we've tried it with but didn't overpower. My partner and son are ketchup officionados and usually prefer another brand but both voted this a winner. They agreed it was much more flavoursome than their usual preferred brand and tasted like premium deli ketchups they've had.
Are you likely to buy it again? And why?
Yes, I'll be buying again as we all preferred the taste to other brands and the RRP of £1.89 is fairly good value. I use tomato ketchup as an ingredient as well as a condiment and this product would work well in the recipes I concoct.
And are you likely to recommend it to someone else - if it came up in conversation - and why?
I already have. I work with the public and get the chance to talk to them about products I try so I'm always getting asked what I thought of them, and if I'd recommend them. Happy to say I'd heartily recommend Hellmann's Tomato Ketchup Sweetened Only With Honey, on flavour alone, but also for its natural ingredients, extra tomatoes and reduced sugar. And I had the chance to recommend it to other family members at the weekend, as we love sharing food ideas and discussing the products we're currently loving. We're aware honey is still a sugar, but less of it is needed to give the same sweetness and I told them how we thought the flavour was better than other brands. Will be sharing online too, via social media and review sites.
Thanks for the opportunity to try this product.