Good blog post Toobusy.
One bit that jumped out to me was the bit about characteristics of cult members .
If there are any MLM members reading this please, please read these points below. Sound familiar?
Below are some characteristics of cult members.
1.They use thought stopping techniques to distract themselves from the truth of their situation. They are unable to critically analyse what they are involved in and will not engage in discussions about it. They will deflect, or avoid any such discussion.
2.People in cults become isolated from their support structure and become dependent on their cult. In MLMs we see people blocking and unfriending, physically avoiding worried family and friends. I have heard of family members becoming estranged because of MLM membership.
3.In cults, love is conditional. Members only receive attention and support as long as they are being loyal and doing as they are told. In MLM love bombing is very common. Lots of attention is lavished on the new recruit and then this becomes dependent on how much money they are bringing to the upline.
4.Cult members believe in an ideal or Utopian future and their way is the best way. Quite often in MLM the business model is touted as the future. The current system of bosses and employees is sneered upon and people with jobs are seen as stupid.
5.Cult members are suspicious of critics and their perceived enemies. They believe that people who leave their group are bad. I have been accused of being a bitter and twisted, failed ex MLMer by people in MLMs. They cannot perceive of an interested critic who is concerned about what they are involved in. It must be an evil person trying to destroy their beloved company.
6.The leader of the group is revered and seen as a special person who can help people achieve success. I have seen many, many posts and comments from MLM adherents on social media revering their leader.