Meet the Other Phone. Protection built in.

Meet the Other Phone.
Protection built in.

Buy now

Please or to access all these features

News

See all MNHQ comments on this thread

Mumsnet apologises to (Beta) Advertising Agency

127 replies

JustineMumsnet · 08/01/2010 16:02

Dear (Beta)

WE'RE SORRY

Mumsnet would like to apologise for the strength of feeling expressed by Mumsnetters in response to the poster asking us to discuss our strength of feeling in response to the poster.

The reason we've waited until now to apologise is that the strength and nature of our reaction to the poster shocked us. At first we were not sure what to do. It had not been our intention to cause such offence, nor to attract such abuse.

We misunderstood the statement "Agree?" by assuming that this meant that the statement in question was intended to provoke discussion. We now understand that it was ironic casual sexism intended to draw attention to advertising space.

We also misunderstood the statement "If you've got an opinion, here's where to stick it" as suggesting that this was intended to trigger controversial debate. We now understand that it was a request to increase traffic to the advertiser's website and not to enter into a wider public debate all over the internet.

We accept that in some cases that debate slipped into puerile, juvenile and offensive language. And Haikus.

So in particular, we would like to extend our heartfelt apology to any career persons that we might have offended at the offices of (Beta) and in the wider outdoor advertising industry.

We are profoundly sorry. We hope our apology is accepted.

Yours
Mumsnet HQ

OP posts:
SqueezyIsStartinAResolution · 08/01/2010 17:30

That is poetic

Casserole · 08/01/2010 17:43

I am more than a little bit in love with you right now MP.

Brilliant piece of writing.

Caoimhe · 08/01/2010 17:53

I didn't want to open this thread as I was worried about the word "apology" but.................. Justine - well done!!!! (and MP, natch!)

squeaver · 08/01/2010 18:00
squeaver · 08/01/2010 18:01

You MUST send it to Campaign. They are going to have a field day with all of this.

giraffesCantWalkInSnow · 08/01/2010 18:01

I was shocked when I saw title thinking WHY? But oh thats wonderful - love it! well done MP

FluffyForLifeNotJustForXmas · 08/01/2010 18:06

Oh, I "agree?" with you all.

Bravo!!!

nicnac73 · 08/01/2010 18:12

Hilarious

WorkingItOutAsIGarry · 08/01/2010 18:12

Oh relief...I saw the thread title and was so up in arms over what justine had been made to....now in tears of laughter.

That's the way to do it!

How are these interwoven threads going to be made into a mumsnet classic? And surely they are the basis for a great Harvard Business School case on the power of new media and social networking.

I am mumsnet, hear me roar!

PS please may we have our haiku thread back

LaytonRocks · 08/01/2010 18:15

Marvellous!

domesticslattern · 08/01/2010 18:28

Love it!

SnowWorm · 08/01/2010 18:33

Only just seen this. Great stuff.

Imisssleeping · 08/01/2010 18:34

Justine is you trying to get on the famous 15 hit list?
respect.

SoupDragon · 08/01/2010 19:27

Does anyone know what Garry's favourite biscuit is?

YorkshireTeaDrinker · 08/01/2010 19:32

Splendid stuff.
I was shocked when I saw the thread title, but pmsl reading the`OP.

I have been following the whole unfolding saga with admiration. Three cheers for Justine, MP, MrsBaldwin, the Beta 15 and all the other haiku-ing harridans.

wahwah · 08/01/2010 19:32

Garry-baldis

justaboutandhernewbaby · 08/01/2010 19:35

This reply has been deleted

Message withdrawn

Garrylous · 08/01/2010 19:35

is this nam ok?

wahwah · 08/01/2010 19:37

I'm upset that I wasn't on the hit list, I wanted to stand shoulder to shoulder with Dittany for once, united by our common enemy. I'm sure I said old Garry had a small appendage and everything! Perhaps that was too subtle

Anyway, the sincerity and depth of feeling apparent in this apology is rather touching.

nickytwotimes · 08/01/2010 19:39

WONDERFUL.

I was also all set to go nuts about why the hell MN had to apologise...

Well done mp. Eloquent and hilarious as always.

latestincarnation · 08/01/2010 19:40

I will raise a glass tonight to MrsB, MP, MNHQ and the power of Haikus!

overmydeadbody · 08/01/2010 19:42

Good work Justine et al.

Imisssleeping · 08/01/2010 19:43

I was on the hit list !
It is one of the proudest moments of my life.

I never mentioned Garry's little friend, just wrote brilliant poems that had the words
lace
face
mace
in
you can tell just from those three words how bloody brilliant I am at poems!

southeastastra · 08/01/2010 19:46

oh dear me too imisssleeping. not really sure what to think!

MmeLindt · 08/01/2010 19:49