I know the intent behind it is that sex work is nothing to be ashamed of, and it absolutely isn't. But there isn't a great deal of nuance to it, is there?
For every self-proclaimed "happy hooker" or Only Fans worker, there will be 1000s of women who have been abused and/or trafficed whose "choice" to do sex work wasn't really a choice at all, whose lives are grim and shit.
"Sex work is work" makes no such distinctions. So can we really expect the men who use sex workers to?
I'm trying to think of a better slogan, but can't come up with anything quite as catchy. But maybe simple, catchy slogans aren't possible for complex issues.
"Don't Shame Sex Workers"?
I dunno...