I work in one. Hour from London, a commuter town.
We are a middle - upper range school in terms of cost. If I look at the preps in the town I work in and the town next door and compare coast, there’s a couple that are more expensive (and are considered the flashiest and schools for the ultra wealthy) and the rest cost less, we are joint 3rd place for price.
We have a lot of families where parents are doctors and dentists and a surprising number of pilots (highlighted in the pandemic, put some families very on the edge financially). A lot of business owners too. After school care is packed. Can only think of a few families where nannies pick up. Can only think of two where we’ve met the nanny, the housekeeper, the cleaner and the driver on different occasions at pick up and drop off.
Most of our families are two working parents, hence the jam packed after school care.
Designer clothes - not really as such. I see some flashy clothes on the parents, and certainly some expensive shoes on children. I’m thinking of my time in state school where you would recognise the trainers from the supermarkets and Shoezone, whereas their PE and playground trainers at my school are very much £50 Nike, La Coste etc. And lots of Nellie Kelly (correct my spelling) shoes and Joules welly boots. But on non uniform day, most clothes seemed fairly standard - I certainly didn’t spot any Burberry or the like. Lots of Boden, Joules and Gap (and JOJo Mama further down).
Where you see the money - oh yes the holidays! Many have multiple a year. Not unusual for our families to be abroad every holiday and half term. And I’ve seen multiple pictures of the houses and there are some huge ones in the mix.
The birthday parties is the big one. A staff member had to sort her daughters birthday who is at the school. She said it cost her £800. Crazy stuff. But she said she had to keep up. I see the party bags and hear about these parties and it’s never just soft play, a bouncy castle, an entertainer or a hired princess, it’s all of it mixed in plus more.
It’s certainly a different world to me. But hey if I had the cash I would fly off each holiday too!
In all honesty though I think there’s a lot to fitting in and it’s not just wealth. We’ve got some very snobby parents but we’ve also got plenty who don’t fit the typical prep school parent style you would expect. And the kids still get ultra excited if I make a simple paper aeroplane! They don’t think about it as much as the adults.