Elon Levy (Israeli spokesperson) is claiming that the air strike death toll in Gaza is far lower than in other 21st century conflicts. They are using data about other conflicts provided by a London based NGO who calculate the number of deaths per air strike which causes harm. The IDF have added their own Gaza column to graph and calculated the number of deaths per air strike by dividing total number of deaths by TOTAL NUMBER OF AIR STRIKES which is how they end up with a rate of deaths per air strike of 0.8 which is significantly lower than in other conflicts.
Dr Ian Overton, who runs the NGO whose data is being used by Israel has tweeted and asked them to delete their tweet because it is inaccurate. Elon Levy has refused to delete and suggested a "community notice". He has now hidden the challenge to his original tweet.
They lie intentionally and rely on people only paying attention to the "headline".
It pains me to post a link to Owen Jones, I'm not a fan, but he gives a full explanation here: