Just to showcase my own Scrooge tendencies, DD (12), who has just started secondary school, is getting (so far):
Echo dot speaker I bought for £18 last Black Friday and forgot in a cupboard 🤣
A little glitter lamp for her bedside table that was £12 in the sale last January in Lisa Angel;
Some books, probably about 4-5 paperbacks that cost around £6-8 each, so I probably spent about £30 on them;
A small cat necklace from Lisa Angel that cost £16;
A selection of cheap but cute floral design stationery bits from Flying Tiger for school, eg. erasers/ruler/sticky notes/pen pot/pencil case/notepad/mini highlighters etc. which I think cost me about £24 in total;
That’s already about £100 and none of those items or shops are what I’d consider lavish or ridiculously expensive. And there’s no “big present” in there.
I already have lots of stocking items as I buy little things in the sales year round when I see them. But when DD was 4 or 6, the items were 50p, £1, £2 each tops. Now they’re £3, £4, £5 just even for little bits that 12-year-olds like. Examples - I’ve got her a glitter zip coin purse; a tippex mouse (she loves these); a silk hair bow from H&M; glitter nail varnish from H&M; little chocolate bits like a Cadbury’s Pud and so on; hair bobbles; a wooden stamp for craft designs; a Lottie Brooks book; two bead friendship bracelets; mini soap and mini lip balm. (The stocking a few years ago used to be bubble tubes and paper lasers and that kind of thing, but can easily come in these days at £30-40 😭 —and that’s even with sale items and bargains!)
DD would really like what her friends are into — perfume, “skincare”, Jellycat items and an Apple Watch (ha!) Those are not cheap! A Jellycat toy costs around £35 these days! (And the “skincare” tween girls want is high end, not a bottle of Simple!) I may also buy her some perfume and maybe a Jellycat toy, but that will add a fair amount to the total. And it’s still not some kind of lavish pile of items from super-expensive shops. It’s stationery for school, and a cheap bedside lamp, and a speaker, and couple of bits of cheap costume jewellery and things like that for £100+. The idea that that amount is super lavish for a 12-year-old just doesn’t reflect the reality of what things actually cost these days.