It’s a media/politicians/tribal electorate triple sided issue
Or at least that is how I’ve perceived it since Covid came to Italy.
Media goes for what will generate them more clicks (amplifying the fear we were feeling in that particular context). Policians (of all stripes because we have many layers of national, regional, provincial and local government over here) often came across as more concerned with pacifying the media than making strategic, informed decisions. The electorate picked a side along tribal lines (initially in region I live in, that meant lefties being anti-mask because the regional leader was a rightie and wearing one of the few masks we had, and righties were all gung ho pro mask). Then the leftie national leader started the colour coded zoning of degrees of lock down. So the very same tribal righties went anti lock down and the very same lefties went pro.
I know these people. We’ve been friends & aquentences for more than two decades. Watching them ricochet from one position to the opposite as the media led the dance, the politicians tried to dance to their tune to avoid being the latest “blood on your hand murderer ! anti freedom authoritarian dictator !” and the now very frightened so all the more tribal electorate bounced around the opinion stadium to boo from the appropriate position …. was horrifying and fascinating.
I don’t know what the solution is. I reduced my consumption of news and media considerably. To the point of often being uninformed as the price to pay for not attending the latest opinions match. And I can’t vote here or back home, so I have an advantage in not having to pick a tribe to vote for. So I can afford to work out my position on an issue by issue basis. Or just ignore an issue cos it’s not like I can vote anyway.
From a politican’s perspective, perhaps they should be less keen to dance their little hearts out when the media is going their way, lest them be reguired to jig to a tune they really don’t like when it’s their turn to be “who we despise this news cycle”.
A mass movement of the electorate turning off any news beyond “just the bare facts, no opinion” would nudge the media in the right direction. Returning The News to a loss leader rather than a cash cow would help. But the dopamine hit of being emotionally whipped around is hard to resist, even if like me you are actively trying to keep yourself away from it for very good reasons.