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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

to think food adverts on the TV are poisonous

155 replies

FunnysInLaJardin · 17/07/2023 21:50

every night when I sit down to watch telly there are adverts for Just Eat, KFC etc. Purely designed to make us order a takeaway.

I hate this and think it should be regulated in the same way that cigarettes and alcohol are.

And wtf is it with Trivento wines advertising 'a splash of the bold' in conjunction with certain programmes.

Just no!

Also see gogglebox where every person on is is eating in front of the TV. Snacks, or dinner or cakes.

I have enough trouble curbing my desire to eat without all this!

OP posts:
fuckthisprivilage · 17/07/2023 22:12

YANBU.

I'm curious to know if PPs who see no issue with junk food advertisements would be happy with the ban being lifted on tabacco advertising.

The idea that healthy eating is a simple matter of willpower are displaying their total ignorance of both the economics and the science of the big food industry.

Sigmama · 17/07/2023 22:12

Get rid of car adverts whilst we're at it

ThirtyPercentRecycled · 17/07/2023 22:12

WhileMyGuitarGentlyWeeps · 17/07/2023 22:03

@FunnysInLaJardin YABU. Companies are selling food, they need to advertise it FGS. Your food issues are not THEIR problem. Get a grip.

Companies are selling cigarettes, they need to advertise it FGS. Your smoking issues are not THEIR problem. Get a grip.

Fast food is designed to be addictive.

There are regular posts here about obesity, how it’s such a drain on the nhs, diabetes is the biggest cost, how those who are obese should just move more and eat less. What they fail to acknowledge is the psychological issues behind obesity - the reliance on food as a coping mechanism, the addiction.

Banning fast food ads would surely be the first sensible step?
Either obesity is a drain on the nhs, and regularly feeding fast food to children contributes to obesity (in which case ban adverts that contribute to food addiction being difficult to overcome), or it’s not a problem at all. Which is it?

WhileMyGuitarGentlyWeeps · 17/07/2023 22:15

DemonicCaveMaggot · 17/07/2023 22:04

Why can't they do reruns of ads like the Martini adverts from the 70's and the 'I'd like to teach the world to sing' Coke ad.

All the ads now are annoying and puerile.

I do agree that ads are not as good as they used to be, and many are annoying. They still need to advertise their stuff though.

They are long and dull now, and there are too many. Me and DH record stuff we want to watch that's on the channels with ads, and watch it later so we can skim through the ads. Watching a show on TV and having to tolerate the too-long and too frequent ad breaks is painful!

Lismore · 17/07/2023 22:16

YANBU
We sadly live in an obesogenic environment driven by the bottom line of ‘big food’.

They take us all for fools.

Time will show that it is very similar to the tobacco industry of the 1950s/60s.
Tgey okay by the same rule book (and some eg Mondelez, owner of Cadbury etc, is sn offshoot of Philip Morris, massive tobacco company ).

It isn’t your/our fault!

Farmageddon · 17/07/2023 22:16

LaughterTitsoff · 17/07/2023 22:09

Is it the ad for the bikini line razor?

If so, she's not telling us to shave our pubic hair.

What else is a bikini like razor for other than shaving pubic hair, which she is demonstrating. She's not saying it directly, but it's definitely implied...

OP, TV is full of shitty adverts for stuff we don't need and can't afford - one of the reason's I watch stuff on my laptop with an ad blocker.

TeapotTitties · 17/07/2023 22:16

The idea that healthy eating is a simple matter of willpower are displaying their total ignorance of both the economics and the science of the big food industry.

You can overthink it as much as you want but what it boils down to is willpower.

No-one's forcing it into our mouths and pushing our teeth up and down.

WhileMyGuitarGentlyWeeps · 17/07/2023 22:16

@ThirtyPercentRecycled Not advertising the supposedly-bad food is not gonna stop people eating it ... just like not advertising cigarettes doesn't stop people smoking ... and not advertising booze (apart from at Christmas) doesn't stop people drinking alcohol.

LaughterTitsoff · 17/07/2023 22:18

Farmageddon · 17/07/2023 22:16

What else is a bikini like razor for other than shaving pubic hair, which she is demonstrating. She's not saying it directly, but it's definitely implied...

OP, TV is full of shitty adverts for stuff we don't need and can't afford - one of the reason's I watch stuff on my laptop with an ad blocker.

Exactly, she's not telling us to shave our pubic hair.

Millions of women tidy their bikini lines in the way she does in the advert, so they'll be interested in the product.

WhileMyGuitarGentlyWeeps · 17/07/2023 22:18

TeapotTitties · 17/07/2023 22:16

The idea that healthy eating is a simple matter of willpower are displaying their total ignorance of both the economics and the science of the big food industry.

You can overthink it as much as you want but what it boils down to is willpower.

No-one's forcing it into our mouths and pushing our teeth up and down.

Exactly ... It is not the fault of the Foodmakers and the advert makers, that people are weak willed and just absolutely cannot resist stuffing 6 donuts down their face just because they've been advertised on the TV! Confused

Hawkins0001 · 17/07/2023 22:21

ghostyslovesheets · 17/07/2023 22:09

yes - apparently - a major event in America led to us all buying American fridges with ice makers coated in special magic stuff to make us all complaint

Ah I see, seems real life theories more intriguing than x files.

WestwardHo1 · 18/07/2023 10:19

WhileMyGuitarGentlyWeeps · 17/07/2023 22:16

@ThirtyPercentRecycled Not advertising the supposedly-bad food is not gonna stop people eating it ... just like not advertising cigarettes doesn't stop people smoking ... and not advertising booze (apart from at Christmas) doesn't stop people drinking alcohol.

People's consumption of alcohol is reducing, driven mainly by young people. That's a good thing.

FunnysInLaJardin · 18/07/2023 10:26

an interesting mix of responses.

I honestly believe that the widespread advertising of junk food and takeaways make people more likely to eat it, fuelling the obesity epidemic.

After all if advertising didn't increase consumption then why waste money advertising.

FWIW I cant remember the last time I have a takeaway, however there is a direct correlation between junk food advertising and the consumption of junk food - not necessarily that you eat a KFC because you saw an advert, but that you are generally more likely to eat some form of junk food.

More and more people are concerned with UPF and so it seems to me that the industry needs some tighter form of regulation.

OP posts:
LaMaG · 18/07/2023 10:34

I agree 100% OP. Advertising fast food contributes to people buying more fast good, otherwise they wouldn't be bothering to advertise it! I'm not a takeaway person but have the same issue with the chocolate and sugary stuff at the counter. It takes a lot of willpower to resist and I often don't and am overweight as a result. Yes it's my fault and problem but in a society where everyone is expected to foot the health care bill, then I believe these things should be regulated. I don't see the difference between the cigarette advertising bans and hiding the product and food items that are contributing directly to obesity.

Cheesusisgrate · 18/07/2023 10:58

After all if advertising didn't increase consumption then why waste money advertising.

Moat people will not increase number of takeaways they get but switch. That's the goal of the ads. Get customers mkve from competition to them.
That's with most if not all products. It's easier to pinch customers than get people who never eat/use similar.

Cheesusisgrate · 18/07/2023 10:59

I haven't had good kfc in uk yet anyway😔

MrsSkylerWhite · 18/07/2023 11:00

We have free will.

Dontletsummerend · 18/07/2023 11:10

fuckthisprivilage · 17/07/2023 22:12

YANBU.

I'm curious to know if PPs who see no issue with junk food advertisements would be happy with the ban being lifted on tabacco advertising.

The idea that healthy eating is a simple matter of willpower are displaying their total ignorance of both the economics and the science of the big food industry.

Cigarettes are illegal to buy if not an adult.). TV adverts can be watched by anyone including kids.
Not the same as a perfectly legal burger..

Needmorelego · 18/07/2023 11:11

@FunnysInLaJardin Morelys is THE fried chicken takeaway chain in South London. They don’t advertise - at least I have never ever seen an advert. They are a “local” chain.
Practically every South London kid on the way home from school will be stuffing their face out of a Morelys box.
But you can’t blame advertising. Cos there isn’t any.

Dontletsummerend · 18/07/2023 11:12

Actually you talking about it Op really makes me want a KFC. Maybe these threads should be banned.

yellowsmileyface · 18/07/2023 11:13

I kind of get your point regarding advertising junk and ultra processed foods. But you went a step too far with...

Also see gogglebox where every person on is is eating in front of the TV. Snacks, or dinner or cakes.

People eat in the front of the telly. It's what we do. Gogglebox is meant to be a representation of regular folks watching telly, so of course that includes snacking and having their tea.

I understand taking issue with adverts specifically, but do you think that TV should just never show people eating because it could be encouraging overeating and obesity?

Polis · 18/07/2023 11:13

They have no effect on me because none of them will deliver anything where I live.

Needmorelego · 18/07/2023 11:14

@Dontletsummerend I am actually thinking of popping to lunch at Maccyds for a fish finger happy meal.
My annoying child moans when I cook fish and home so I need my fish finger fix before the school holidays start 😂

AlltheFs · 18/07/2023 11:15

There’s a definite advantage from
a weight point of view to living rurally, no takeaways! We don’t have any that deliver to us and very little choice to collect in the nearest town which is a 40 min round trip. So we don’t have it, which is definitely good for our health.
So I don’t mind the adverts as I couldn’t order it anyway 😂 neither can we pop out for snacks. This is both good and bad.

FlowersInTheSky · 18/07/2023 11:16

I have enough trouble curbing my desire to eat without all this!

That’s your problem, nobody else’s.

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