Mrs Hinch....perfect prep :-(

[caroline161]

I feel so angry with Tommee Tippee that they've "gifted" her a perfect prep machine. Completely undermines her wish if she wants to breast feed. Plus she's such an influencer how much will this reduce our national breast feeding rates? Pregnant women will go and buy one just because she has one and not give themselves a chance to breastfeed

I'm a massive fan of breast milk. It's really powerful

Why do you believe that when the stats don't back that up?

It's unhealthy for you OP, to be dwelling on breastmilk, stranger's boobs and being angry and sad about it. You must get so upset by the news and being on the internet in general.

@HBStowe what a great way to behave over providing the best nutrition possible for your baby! Put off by people telling you its the best thing for baby?! Guess what, it is the best thing for baby. It’s your own decision but surely that it massively immature to be put off by being told it’s good... 🤔

Jesus. Get something else to do, perfect prep is a magical thing. Who gives a toss? If a woman wants to BF she will regardless. Don't give us such little credit.

I find it more annoying she got it for free when she could definitely afford it

I'm sorry obviously iabu. No problem with formula feeding mums at all , only the companies and I just wish that someone of her following would breast feed. That's all. But prepared to accept that I am being unreasonable. I'll still follow her I really think she's fab.

I think pps are deliberately missing the point of the thread.

Chose to breastfeed and be open about it on social media =great

Chose to ff and be open about it on social media, ( I might even extend this to personal recommendations for products people have purchased )=great.

Chose to advertise on social media and work with companies that make breastmilk substitues and paraphernalia = big ethical grey area.

You're not supporting women to breastfeed, you are criticising a woman who is going to formula feed. They are inherently different things.

@londonloves has it spot on!

Tommee tippee make a lot of products not just the prep machine.

They're not a formula company.

I couldn't produce milk so all 3 of mine were formula fed 🤷🏻‍♀️

I'm not a fan of the woman at all but she's clearly got health issues and it's possible they may well prevent her bfing. I think it's quite cruel to harangue a pregnant woman over her presumed feeding choices.

I was more annoyed that she was 'gifted' it whilst the rest of us have to pay a fortune for the privilege of making our lives easier😩

OP I would love BF rates to be 98% too. THE ONLY ethical way to do that is generations of education. Not by shaming formula feeders. Not by restricting women’s choice.

I would also ask you to consider the ethical side of your stance in restricting formula. My BF comes from a country where BF rates are near 100% and formula is restricted. She tried very hard with BF her baby in the U.K. and managed a number of miserable months (medical and support related problems) although she mix fed very early on as she was readmitted.

She recently gave up altogether, and said the relief on her and her family was enormous. Like a true black cloud had lifted. In her home country she would’ve stayed under that black cloud, and I imagine many mothers do. That’s not ideal either

I agree with @soccerbabe Mrs Hinch came out of hospital yesterday. We don’t know what’s wrong or what she has going on medically but surely as women we should all be supporting each other and our right to choose - in all aspects of our lives. I don’t think pulling someone apart for their marketing choices, which are valid choices - is fair, particularly under these circumstances.

@ PlantPotParrot they’re not a formula company but their profits depend on people formula feeding rather than breastfeeding with the occasional use of a bottle. I said upthread that they have form for underhand advertising, which I have personal experience of, so that may be colouring my view of this. Do you think it’s acceptable marketing to send out bottles to women who are ordering a product specifically for breastfeeding in the early days (when it’s particularly fucking hard) when it’s not recommended to introduce bottle until b/feeding is well established? It’s totally cynical. As I said, if I were a someone ordering say diabetic chocolate and a company sent me the full sugar sample that would be outrageous. Never ever would you order a product for a specific purpose and expect to be sent a sample of the opposite, expect when you’re a postpartum woman.

@youngfreeandnotsingle you don't have the same Instagram reach as she does so it's basically an "ambassador" I wish i was clever enough to be a social media pro

Sorry for typos!

I was more annoyed that she was 'gifted' it whilst the rest of us have to pay a fortune for the privilege of making our lives easier

Haha same I'd love to be given one, they are very expensive. I plan to BF but would like to combi feed after a while.

caroline your views sound a bit OTT. Encourage people to make healthier choices, move more, drink less, quit smoking, etc would all probably have more of a health impact that 98% - 99% BF rate. Would you rather babies went unfed if their mums weren't producing enough milk?

Mrs Hinch hasn't actually posted any formula pictures, just tommee tippee stuff.

Sad, angry

You need to get a life and stop being so invested and emotive in other women’s feeding choices.

Where have I said I want to restrict formula? Formula milk saves lives and there's a massive place for it. We are so lucky to have it. But breast milk is fantastic and i would just like more babies to have more of it.

Excuse my typos

The way that the countries you mention get to such high BF rates is partly due to formula restriction. And obviously the point of your post is to restrict advertising formula related products, so I don’t see any doubt that you would want formula restricted to reach your goals? As you say, you have no chance against the formula companies so legally mandated restriction is the only realistic way.

they’re not a formula company but their profits depend on people formula feeding rather than breastfeeding with the occasional use of a bottle
Well maybe their profits on the PP yes and possibly bottles although you can use a bottle when bf'ing. They also makes tonnes of weaning stuff as well and toddler gear like cups etc.

Do i think sending a bottle is ok? Yes. Bf babies can also use bottles and bf babies also sometimes have water like ff babies.

You took it offensively. I wouldn't have. We're all different.

Tiny surely any normal person would send the chocolate back, say no thanks, this is unsuitable, give it away or whatever else, not accept it and then go on to promote it? Or are women so stupid that they have to lap up everything and not make their own choices on things they don't want or need?

Plant breastmilk is best for babies and best for the population as a whole. It's a scientific fact. We need to ask why so many women don't want to beeastfeed and why they hate it. We need a change of attitude to breastfeedng (and breasts generally. )

We also need a change of attitude to looking after babies and children generally. At the moment it's not valued highly enough. If breastfeeding was seen as a a really important activity more women would do,it and they would receive more support from society in general.