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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

to object to a slim fast soup promotional pack being put in dd's tray at nursery

223 replies

pesme · 06/02/2007 11:42

it is all trendy packaging and says something along the lines of 'yummy soup in your tummy makes you a yummy mummy' barf!

i object to this on so many levels!

1 - exposing dd aged 3 to the diet industry (ok she probably hasn't a clue but this is my high horse)
2 - using my childs tray as a marketing device.
3 - the phrase yummy mummy
4 - slim fast is evil.

OP posts:
Cappuccino · 06/02/2007 22:25

but you don't have to drink it

you can just bin it

they're not forcing it down you

I can't understand why this would bother anyone; it's a marketing strategy, obviously it didn't work on you, but it might be of use/ interest to someone else

thisisdavina · 06/02/2007 22:26

So Greensleeves and Foundintranslation, what if a Cow and Gate (for example) sent a load of freebies of follow on milk for example. Should Patty have binned them too?

Oati · 06/02/2007 22:26

it wouldn't bother me either - I'd just bin it

hunkermunker · 06/02/2007 22:28

I wasn't comparing Slimfast to the arms industry. I was objecting to the "oh it gives the nursery money, so it's OK" argument.

I wondered how far that could go. I wonder if they'd hand out free follow-on formula samples? [wilfully compares arms industry with SMA et al]

And DS1 adores soup. If he'd been told it was soup, he'd have wanted to try some. ESPECIALLY if he was told it was "for Mummy".

foundintranslation · 06/02/2007 22:28

Actually, yes.
(Follow-on milk is another bugbear, or bete noire, or brickbat, or whatever the word is (sorry - pg, knackered and on way to bed) of mine, so that maybe wasn't the best-chosen example But I personally don't think an institution such as a nursery should be supporting companies' marketing activities at all).

hunkermunker · 06/02/2007 22:28

ROFL TID - cross-post.

Yes, I'd have wanted them to bin the follow-on milk too.

Pruni · 06/02/2007 22:32

Message withdrawn

thisisdavina · 06/02/2007 22:33

But Edam, I suspect that Patty was busy looking after the children which is why she shove them in a box (slimfast sachets, not the children that is!) as this was probably quicker. We live in a very throw away society and I would feel awful about throwing stuff like that away. Surely someone, somwhere could make use of it.

As said before, the Nursery's job is to nanny the children, not the parents!

mummytosteven · 06/02/2007 22:34

agree with FIT about not wanting nurseries to be assisting in company marketing.

Kittypickle · 06/02/2007 22:34

A box of the stuff turned up in DS's nursery and looked as if it was left where the delivery guy put it. As they were letting the children out one of the staff asked if anyone wanted some soup as for some reason it had arrived in the hall, she wasn't sure exactly why it was there. A few of us took them muttering something about lunch.

I now feel very ashamed of myself now for having taken one and even more ashamed for having actually eaten it and spent time working out how many WW points it was. And even more ashamed that I did so in front of DS. I don't think he noticed though, he was much too busy telling me that his houmous on toast with carrot and cucumber was yuck.

To repent I will email Slimfast and tell them that their soup tastes crap & their marketing strategy is crapper and I offer my sincere apologies for having failed Mumsnet so miserably. Needless to say if ever offered one from a box in the hallway I will decline.

I would have been cross if it had been stuck in DS's bag or something though.

pollyanna · 06/02/2007 22:36

I can see that it is preferable for the nursery to put the soup in a box rather than in the childrens trays, but I don't think it is immoral like (arguably) follow-on milk and, um, arms would be.

It would be different for school age children imo.

Cappuccino · 06/02/2007 22:36

it wasn't aimed at you personally Pruni

just generally

I get sent bloody Pampers all the time and I hate disposable nappies with a passion

but I accept I am a target market for them

I honestly don't get why anyone would be incandescent with rage about this. A lot of people lose weight with Slimfast and it wouldn't be my choice of weightloss but there you go; I wouldn't feel personally insulted by it

there was a load of disposable-nappy crap in my Bounty bag but I didn't write to the authorities

hunkermunker · 06/02/2007 22:36

Why different for school-age children?

Pruni · 06/02/2007 22:37

Message withdrawn

pollyanna · 06/02/2007 22:37

bacause if my 6 yo dd saw a packet of slim-fast I might have to explain diets etc to her and I am very careful about tying to promote healthy eating and a positive body image etc etc, but my 3 year old dd wouldn't ask questions about the slimfast, or even notice it probably.

Cappuccino · 06/02/2007 22:38

kittypickle why should you feel ashamed?

you got some free soup and you ate it. I can't see how that lets anyone down

thisisdavina · 06/02/2007 22:38

OK, forget Slimfast and Formula Milk.

What if Lancome put some anti-wrnkle cream sachets in a box. Would you take some of them? I sure as hell would. Infact I would take the lot.

Cappuccino · 06/02/2007 22:39

and I'm sure that responsible parents can explain about slimfast in the same way they can explain about chicken mcnuggets

Cappuccino · 06/02/2007 22:41

absolutely thisisdavina

we could barely stagger back to the car with the freebie smoothies they were giving out at Kew Gardens when we were there, and they were hanging round the play area

do we object to slimfast or marketing in general? are only companies who make healthy products allowed to tell anyone about them?

should we all turn our TVs off in protest and cancel the papers?

ComeOVeneer · 06/02/2007 22:43

I haven't read the whole thread but I think it is a sneaky and underhand way for them to target "potential" customers. Even at 3 dd was very inquisitive and questioning and I would have been spitting bricks if I found this in her cubby. And the wordingon the advertisment "yummy mummy" .

Kittypickle · 06/02/2007 22:43

I feel like I am letting the side down Cappuccino, sold out for a free packet of soup

thisisdavina · 06/02/2007 22:45

I agree with the yummy mummy wording, a really aff attempt. Do us overweight mothers feel yummy anyway?

WWWCampbellBlack · 06/02/2007 22:45

I don't think marketing is really appropriate in nurseries or schools. Secondary schools sponsored by Coca Cola anyone? It's already happening in the States, some schools get more money the more coke they sell in their vending machines. So Slimfast being sent back with nursery age children is thin (har de har) end of wedge imo. I couldn't care less if it was De Beers diamonds, I don't want nursery or school selling me stuff, I want them to look after/educate/be kind to my children. That's it, that's their remit, I think they should stick to it.

ComeOVeneer · 06/02/2007 22:46

If there was a stall in a supermarket or similar placw offering free samples that is fine, it just doesn't sit well with me "using" our children, and our role as mothers to try and endorse their product.

thisisdavina · 06/02/2007 22:47

The nurseries are not being sponsored by these companies tho......

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