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Does anyone else have this advert with the creepy AI girl advertising lenses?

101 replies

MeAgainAndAgain · 11/07/2024 08:48

I feel like it’s currently the only advert on Mumsnet. She follows me into every thread. In over 40 years of choosing glasses and lenses I can honestly say I’ve never chosen a lens by name. Isn’t that the opticians job? 🤷‍♀️

Does anyone else have this advert with the creepy AI girl advertising lenses?
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Alocasia · 11/07/2024 23:36

TwinCheeks · 11/07/2024 14:05

@Alocasia Do you know how they work? Wish these had been around in the 90s when I was little, maybe wouldnt have ended up on a minus 7

@TwinCheeks they basically stop the elongation of the eyeball which causes myopia. The lenses have tiny zones of ‘defocus’ within them (very hard to see and don’t affect the vision) but this has been shown to slow down or stop the growth of the eyeball and hence slow down myopia progression.
It’s difficult as it’s impossible to compare a child with myopia who uses these lenses with the exact same child not using them. And they don’t work in 100% of cases (though even the kids with myopic progression may be progressing slower than they would without intervention). I’m skeptical of a lot of new advances in lens technology (such as blue light filters) but I do believe myopia control lenses work (though my experience is with Hoya Miyosmart not Stellest)

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