Starting my own business and it's been a very tough few years, financially and long working hours.
Drove a significant distance to visit a friend's new flat for her birthday.
Said friend is very frugal, won't go out for dinner unless at a reasonablly priced chain and just complains about how expensive it is and how it's cheaper to eat at home. She buys all her clothes from tk max or on sale, really does love a bargain.
So I gave her a little box of Aldi Christmas chocolates that did pay half price for. She is always shopping at the outlet village hotel chocolat shop near me and the chocolates looked good.
She opened them infront of everyone and shouted out "omg did you buy me chocolates from Aldi?!", Then after seeing the snowflakes on the package shouted "these were half price?!". Didn't say thanks or anything then said through gritted teeth "I will eat them".
Then opened the next present from someone and it was hotel chocolat chocolates and she said "yes! The real thing!" And thanked the other person.
I was never going to spend much on her because I don't have much and she bins (not even gives to a charity shop) presents that she gets and doesn't like - which is most of them. She only values things if they are expensive, will automatically say she thinks something is better if it's more expensive.