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Marketing /Logo critique - can you tell me what you think

11 replies

MellowAutumn · 04/07/2014 20:21

Starting a lettings agency - have had a logo doen , trying for professional, friendly and modern - A friend who is an Estate Agent and has given me lots of advice thinks its too modern and not ras=traditional enough ;) I think he's behind the times -

Marketing /Logo critique - can you tell me what you think
OP posts:
Watercolourfootballs · 04/07/2014 20:22

I like it. Nice colours, easy to reproduce.

Theincidental · 04/07/2014 20:27

The logo is fine, but I'm sorry I don't like the company name at all.

An "easy house" doesn't sound very trustworthy and has a hint of the bordello about it.

Can you go to two words so it fits more neatly under the logo?

anotherdayanothersquabble · 04/07/2014 20:30

Easylet / Easyjet? It's a bit close...

MellowAutumn · 04/07/2014 20:39

lol never though it might have that sort of connotations - very hard to find a name that's not taken or too twee ;)

OP posts:
Gfplux · 08/07/2014 20:12

Just google easy lets and lots of company's with similar or same name.
That is not necessarily a bad thing except one of them may exist in your area.

Hoppinggreen · 09/07/2014 21:16

Like the logo but not the name, bit cheesy and not very professional.
Sorry

Zizio · 14/07/2014 12:07

Like it but would possibly add more blue to tone down the pink so its also professional. Right now just friendly.

MargaretRiver · 20/08/2014 01:17

Nice logo
Don't like the name

MrsCakesPrecognition · 20/08/2014 01:39

Is there some other word you could use instead if easy?
Simple or Smart.
Or maybe just use the initials in your logo eg. EH Lets

BikeRunSki · 20/08/2014 07:02

I'd be careful of bring "Easy". A hand car wash opened nearby a couple of years ago called Easywash. Somehow EasyJet found out and made them change their name, but they did have an orange logo.

lolade2000 · 22/08/2014 22:04

Hi - I think the logo is fine but be careful that the colours don't age quickly - it's always good to use colours that make your logo look established. Something that makes your business look like it has been around for a good amount of time and it will also stand the test of time in the future. Dark blues/navy is always elegant, established and yet modern.

I do agree with the other comments in that I'm not sure about the use of the word 'easy' - I guess you're trying to suggest that you will take away the stress of finding somewhere to rent or for someone to lease a property - what about something like 'Effortless Lets' or perhaps come up with a different name and add a subline that tells more of a story about the service you provide in 'letting made easy' - sorry, probably not what you wanted to hear but hope it was helpful.

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