I think a lot of celebrities are starting to wake up to the fact that gender bollocks is a career loser. I imagine many of them have come to the horrified realisation that they were in a bubble. They didn't actually care about trans stuff, but they were told the right thing to say, and everyone around them was going along with it, so they jumped in feet first. Got some gushing approval from chronically-online types . . . and then slowly, slowly realised there is a silent majority who don't like this stuff at all. People began to walk away and now celebrities who once believed they were untouchable are starting to feel the chill.
Worse - as people become more emboldened to speak up about all this, our virtue-signalling celebrity friends are starting to get the piss taken out of them.
David Tennant is looking more and more like a frightened ferret. Stephen Fry is sweating through his tweed. Neil Gaiman's toast. Jade Thirlwall's new album has failed to set the world alight, much like her last single. Pedro Pascal is turning audiences off so fast I'm genuinely impressed. I haven't seen the movie-going public get the ick with an actor this fast, since Tom Cruise decided jumping up and down on a sofa was a great way to express his feelings.
Personally I think the creators of South Park, Matt Stone and Trey Parker, could be the next ones to fall. They've been hinting they might be about to ride into battle for trans ideology since they put trans flag colours on the opening credits of the season premiere. And last night they aired an episode featuring an ambiguously gendered ten year old. The point was apparently supposed to be that it was no big deal whether this child was male or female, and the other kids were rude for wanting to know. They should all be happy to embrace this new classmate as an unknown, non-binary entity, who will presumably go by they / them forever.
This is next-level pandering. Interestingly, this season is only being well-received among the most Trump-deranged of fans. The wider feeling is that the show did all this Trump parody stuff ten years ago, too many of the jokes have been recycled from seasons past, and Stone and Parker have lost their once-vaunted ability to satirise both sides of an argument. They've sold out and lost their touch. Now, I'm not saying their decision to pander to the "trans kids" lobby is to blame for all of this. It seems more like a storm of factors coming together. But I am saying . . . white-knighting for the trans cause is starting to feel like opening the tomb of Tutenkhamun. I think there really may be a curse.