I can't quite believe what I just read on Twitter. Tampax US's Tweet - 'You're in their DMs. We're in them. We are not the same'.
Presumably the 'their' and 'them' are plural pronouns for 'women' or gender neutral terms for 'her'.
Other than stating that their account was hacked by an women hating MRA, I'm not sure Tampax US can say or do anything to put this right.