This was such a good article, been thinking about it for days - must set aside time to listen to the doc.
I was reminded of it last night, when I went to Cordelia Fine giving the Bernal lecture at Birkbeck. She was excellent, and during Q&A a young BAME woman asked a question about diversity in science, and actual led used the word cis (in the process lumping women in with white men as the dominant class - thanks for that).
After the answer, the woman chairing the Q&A said as a joke "well, after that, we should have a question from a MAN" and pointed to the grey haired, very obviously male man with his hand up. She then got flustered, went bright red, panicked as she realised she'd made the cardinal sin of assuming his gender.
This woman is the head of biological sciences for the university - if anyone should know biological reality it should be her. And yet, here she was, at the height of her career and knowledge, getting flustered self policing her language because she accidentally called a man a bloody man.