Justhadathought I disagree with your view that boycotting John Lewis is pointless; on the contrary, I believe it is both simple and effective.
I may well be spoiling my ballot paper as a protest against self-id. I may also write letters of protest to MPs, carry placards while marching naked on Parliament, throw myself under the Queen’s horse. But the Government has multiple complex issues to consider and Brexit is top of their agenda right now. Effecting change at a political level is neither fast nor easy.
However, John Lewis’s raison d’etre is to sell stuff to people. If they choose not to accommodate my needs for a safe shopping experience for all women (biological females) because they would prefer to prioritise the feelings of some men in reckless abandonment of the law , then I will choose to not shop there. That’s a personal decision that may do nothing except, as you point out Just, make my life harder. However, if enough people share my views and act accordingly, then John Lewis will notice - and quickly. We are heading into peak selling season and all modern retailers are able to see their daily sales versus sales projections. I have already not bought birthday presents for two family members, plus a weekly Waitrose Shop. And I have told them why. If enough people follow suit, JL will need to reconsider their policies.
John Lewis is not a complex organisation like the Government, they could choose to change their policy right now, today, without any further debate. I will boycott them and their ilk until they do. A key aspect of lobbying is understanding what your opponent can’t afford to lose, and JL cannot exist without customers. I hope they will soon be forced to remember that.
So thanks for the advice Justhadathought but you do your politics, I’ll do mine.