radio ad for DV

[ILoveItWhenYouCallMeBoo]

not sure if it is broadcast on uk station sbut i am in NI and the ad is either a man or a woman making excuses for the bruises and injuries they have (there are two ads by the same campaign.) things like "i walked into a door, she didn't mean it etc)

but the voiceover goes on to say that "domestic violence only stops when you report it"

now i know these ads are aiming to encourage anyone who is victim of or suspects DV to pick up the phone, but i can't help thinking that it makes out the victim or suspector (sp?) are responsible for letting it continue.

shouldn't these ads be directed at the abusers? surely they can script the voiceover to be directed at the abuser? something to get into their heads that makes them feel guilty and encourages them to stop and seek help for anger management and support for their victims.

radioblahblah, thank you for that link, I found it useful.

well done the Scottish Government

Hi Radio

I am not sure what you mean by not having a feminist analysis of DV? what would be a feminist analysis?

Saltatrix: that men's domestic violence is both a cause of gender inequality and a barrier to achieving gender equality.

Basically that men in general have more power and status in society. They take that sense of entitlement and privilege into interpersonal relationships and retain it through controlling and abusive behaviors.

I would say that some sense of entitlement would promote violence i.e cultures where beating your wife is not only accepted but actually encouraged. However I don't think DV is solely due to those reasons, in general men are more likely to express violence that fact is pretty evident however those who behave violently (either one off or consistently) have a range of victims and by default women will make up part of those.

I also think a person would be more vulnerable if they are a Stay at home parent or depend economically on their partner which will be predominately women.

So I do see truth in feminist analysis of DV although I don't think it is the only reason for it's occurrence. I think some people are abusive in nature this can come to be through various ways but the result is the same it is like an extreme form of bullying.