We all knew he wasn't boasting FFS!
And releasing numbers and using terms like chess pieces is a dick move.
There is zero support for this, and he's utterly deluded if he thinks this aids veteran's MH in any shape or form.
His comments in 2013 - when he covered the same ground but without the numbers or the chess pieces - was well received.
It is precisely the inclusion of those aspects which is the problem.
The military community, in general, did not think for a second he was boasting. We thought he was being a prick for overstepping a line.
And no amount of "oh but the press" erases that.
He fucked up - he should own it
(I think his advisers in 2013 were considerably more on the ball than anyone he has in the role now)