If you could choose ONLY ONE makeup brand, which would it be?

[allwiredup]

Mine would be ELF. Affordable, cruelty free and contains near exact dupes of higher end products. Could do a full face with 3-4 products.

Oh god! So very difficult! I'd have to say Benefit but then I'd have to have a little funeral service for my Soap & Glory eyebrow pencil/pen Archery because there is nothing as good!

Mac

never heard of ELF and off to investigate

Boots Naturals

ELF, mainly for ethics and price but its a nice range as well.

Although Primark are winning me over with some of their stuff at the moment!

I think I'd have to base it on foundation and mascara so Maybelline or Primark. However my powder, blush and lipstick are Laura Geller and I love them...and have had good mascara from the brand too, I just resent spending over £10 when there are so many great cheap mascaras!

As a budget beauty fan I feel like I'm missing out not trying ELF, I last used it when it was an online only 99p type brand!

Maybeline. Love the long lasting lipstick and mascaras

Laura Mercier or, after spending my Liberty Beauty Drop pot on a few Lisa Eldridge items, the refillable Cinnabar eye palette in particular being a stand out idiot proof to use and long lasting pay off colour, LE.

I came on to say ELF, bought a few of their products now and very impressed, until I bought one of the mascaras and it's shit. To be fair at 42 I've yet to find a decent mascara that ticks all the boxes.

MAC used to be my go to but I feel it's gone downhill in recent years.

Nyx for me, I think!

Dior or Victoria Beckham. Absolutely cannot choose!

Estée Lauder.
Mainly for their double wear range.

NYX for the budget friendly option.

Mac, but only because their foundation is a good match for me. Not to fussy about all other make up.

Might have to sneak my Dior 999 lipstick in though.

Givenchy, mainly because of their Prisme Libre powder, it really is good.

Charlotte tilbury purely for the flawless filter.

Estée Lauder. Such a safe bet. Best foundations ever I've ever used and good blushers and other stuff

I have olive, yellow undertones though so buying make up is hard! Lots of brands don't have my skin type

I used to be ride or die pat mcgrath labs but the brand sold and then its never quite been the same since. I will go for Suqqu

Came to say ELF too. Vegan, foundation makes me fab.

Bobbi Brown. Brilliant foundation and primer.

KVD.
As a pale girly this brand is perfect. Perfect shades of foundation, lovely blushes, great mascara, gorgeous lipsticks & the dazzle sticks are gorgeous on the eyes

Hourglass. Nothing compares. Which is a shame cos maternity pay and their new face palette don’t mix 😂

May I hijack this thread to ask if you wise beauty experts can recommend a brand that is particularly good for older skin (dry and a bit wrinkly)?

Jones Road - amazing foundation (if you like light cover), great for 45+

Hourglass.

Hourglass or merit

Charlotte Tilbury for me, basically all I use.