i am SUCH a sucker for aspirational marketing...

[BoysOnToast]

have had new Toast house&home catalogue through post.
i now want All OF IT.
to wear around, and furnish, my tumbledown 300 year old farmhouse in provence, obviously. (i dont have one of those, in case that wasnt clear.)

sigh.

lol i feel that about the topshop website, but i am a chav

Oh yes, in my dreams my house looks like The White Company catalogue with everything sparkling, clean, pj'd children and me drifting around a pond in a yoga outfit and cashmere bedsocks.

sea - i do about topshop too. i have eclectic tastes (or am easily swayed, however you wanna loom at it.)

white co catalogue another good example... but the TOAST one just takes the biscuit. it presses all my bottons, it does. bastards

God, don't be fooled.
Tis nowt but overpriced sackcloth and would all look minging.

the clothes are gorgeous esp the linen trousers and plimsolls

And for the offbeat, hippy, outdoorsy me, the Pedlar's catalogue, full of healthy children playing improving games while listening to non- Top 40 music.

lol moondog.

i must confess i do have 2 shirts upstairs i thought would make my dreams come true, and they both make my shoulders look a bit wide and me look, um, mumsy and dumpy. not quite the look i was going for...

but i have one of the hammam towels up as a curtain on a window in my study and i lurve it

see, noddy is on my wavelength here. (thanks noddy)

Oooh am bit of a Pedlars fan.
When you buy stuff they are so damned nice!

i got a toast catalogue too and nearly wet myself at the lydia dress

on the skinny whinny model it looks a fright but imagine it on any woman with bosoms, les dawson/hyacyth bucket chic.

have to admit the joule catalogue has totally sucked me into its retro seaside sun bleached fantasy land

I can see it worn on an inmate of an asylum circa 1933.

Joule? Joule?
What is this Joule you speak of??

That dress is unbelievable, SheGoat! It reminds me of the first ever FrostFrench spread in the Guardian - I was tempted to write and say that if the clothes looked that hideous on models, god alone knew what it would look like on mere mortals, but it was a fair bet it would have people gouging out their eyeballs with spoons just to be rid of the sight.

v. esme lennox i think!

sorry forgot the s

belong in the new look bargain bin for 50p

Shehe, I like those shoes! (Not for 150 nicker though)

Am liking the JouleS too.

joules is nice but the marketing does have the johnnie boden boak factor. i like the idea of dd and i having matching lighthouse skirts.

Johnny needs a kicking.
I have wasted too much money at Boden.

I am trying a personal shopper next week.Have neither time nor inclination to schlep around shops.

ooooh! get you with your personal shopper! would love to know how you get on.

ditto re shop schelpping. and monsieur boden. what a crock.

mind you, a young lady asked me if she could help the other month when i was looking like a lost lamb (but worse dressed and more pathetic) in john lewis. i said, 'actually yes. i need trousers/jeans and since i popped 3 sprogs i have NO idea what suits/fits me anymore. what do you suggest?'

poor girl. she was very good about it tho. i quite enjoyed it tbh. bought about 5 pairs of trews i will never wear...

Will tell all Shehe!

is it just me that things Toast is the most godawful frumpy, droopy, dingy stuff?

Models all look like landgirls in 1942. And really, that WASN'T a good look. Depressing. Ah well, each to his own.

does this mean you wont be letting me choose paint colours for your house PPH?

I'm afraid since being outed as a Toast lover your chances have simply plummeted. You'd decorate it all in greige and khaki and doghair and drape thick socks knitted on drumsticks all over the place. Sorry