Boden party

[maeveiscurious]

just arrived beautiful styling but it looks like their demographic is under 18 and never had a square meal.

I'm glad they have a larger model for some of the clothes. They are so expensive though, and I can't justify the cost per wear on expensive partywear.

I have all but given up on Boden. I used to buy all my dresses from them. I could always find something - classic cuts, fully lined, in lovely colours, and made from natural fibres. Now everything just looks so ... plastic! There was just a single dress I liked in their latest drop but there's no way in hell I'm going to be seen in public in a polyester dress!
And what's with all the side seam pockets? While it may be fine on a casual dress, I still loathe them since they add unwanted bulk to my silhouette. Boden has really lost its way!

Couldn’t agree more. Overpriced synthetic stuff, I really don’t like the direction Johnnie has taken the company. The local charity shops are full of Boden, there must be a reason people are falling out of love with their garments, I did long ago.

Looking at their website their models are various shapes and sizes. I think in that respect they are ok. There are slimmer people in real life too, you know. Conversely I find it hard to imagine clothes on myself when the bigger models are modelling them so it will cut both ways although I can appreciate there are more models who are traditional 'catwalk tall and thin'. So yes, it might affect sales if people cannot engage themselves in place of the model in the clothes. But as, I said the website, at least looks ok.

Regarding Boden ....it's a bit on the expensive side for me unless there is a sale on.

their shop on the kings road has been closed. They seem to be all over the place at the moment.