John Lewis - Fake discounting?

[unforgotten23]

There's an item of clothing I've bought previously on JL website - when I bought it last year it was 20% off.
I keep re-checking the item, as I wanted to buy another, but not in a hurry, so thought I would wait for another 20% off.
This morning I've noticed that it's been 'discounted by 20%' but the price hasn't dropped.
I added the item to my basket to see if that would trigger the price discount - but no.
Isn't this illegal?
I last looked last week at the price, so I doubt I have missed a price increase/then discount.
I'm not on Twitter and JL customer service is so crap these days I can't be bothered to ring and ask them - but I think this is so shady!

John Lewis prices tend to be quoted inclusive of discount. I've never had any issues at all with John Lewis - one of the best retailers out there.

Their discounts seem very random. I bought a French Connection blouse from there for £40 during the January sales. When I went to send the link to my DM, as she liked it, it had been marked back up to £60. Perhaps it was reduced for a short time and then they marked it back up again?

@savvy7

John Lewis prices tend to be quoted inclusive of discount. I've never had any issues at all with John Lewis - one of the best retailers out there.

I thought that too, but I believe my own eyes and I'm just reporting what I've seen as I wondered if anyone else had noticed this pricing strategy with them.

I think JL tend to show the price with the discount already applied. But if you bought it at 20% off, and it now has 20% off again, surely the price would be the same?

That price includes the 20% discount applied, are you saying it was exactly the same price before without discount?

They price match daily , I worked for them a few years ago and they change their prices every 24 hours to match competitors. It's probably a mistake but they will match any other price if you find it cheaper .

Do you know the exact same thing happened to me today! I bought a jacket yesterday for £89 - haven't even picked it up yet, and this morning it said 20% off! But was the exact same price. I applied for the price match thing and it was declined, so I did the online chat and they said there must be a mistake and it wasn't really 20% off - and then I called them and spoke to a rational person who refunded me the 20% discount. I doubt it was sharp practice - more likely just they forgot to lower the price on that item. It was a big pain in the arse though

Yes just to clarify the best is always £30.
I bought it when it was 20% off in Nov last year - therefore it was £24.
Now is is showing that it is 20% off - but the price hasn't reduced, it's still £30.
Maybe I will give them a ring @faustina - thanks

Vest

Their customer service is quite good. I contacted them about something fairly recently and they sorted it immediately over the phone so you could just call them or email them.

I didn't think they price matched anymore ? Ivehadmy eye on a fc top that had been 24 in the fc sale but 60 on jl site for months.

@huuuuunnnndderrricks

They price match daily , I worked for them a few years ago and they change their prices every 24 hours to match competitors. It's probably a mistake but they will match any other price if you find it cheaper .

Not any more. It was in the news last year that they'd quietly dropping this policy

Dropped
Sorry

Oh really ..must have changed since I worked there ..interesting!

There’s a price match on now though

I have done loads of price matches in the past year - there's a little form you can fill in and they've always refunded me within the day - it couldn't be easier:

price match claim

Looks like it’s been corrected now unforgotten23

Sorry @unforgotten23 see message above

I work for JL, had a customer with a similar issue on a car seat a few months ago. It seems there's a lag between it saying 20% off and the discounted amount showing. It's showing the correct price now

Thanks everyone, I thought that it was very suspicious (just because having brought up in a very pro-JL household but thinking they have been trading on that legacy reputation for several years now and the legendary customer service isn't what it used to be).
I'm still surprised it took over 24 hrs for the price to actually get dropped?

It's most probably an error. I've had some underwear in my basket for a while waiting for a discount- I noticed it had dropped in price yesterday so not fake discount.

I think the price change was triggered at midnight- it was just after midnight when I was shopping last night and they had been full price earlier that evening.