I'm 40 and got a Rimmel eye shadow the other day as I was out of eye shadows(I know!!) and it was the cheapest where I was and I had to absolutely rub it on. It felt like sandpaper! Is it that my eye lids are dry or are there just better eye shadows out there? I don't really want to get into wearing an eyelid primer but is that what I have to do from now on or do I have to start buying expensive eye shadows? Thanks!