Come let us celebrate the wankery that is perfume advertising.

[OhWhatFuckeryIsThisNow]

My current favourite. (Not really) is the new Chanel No 5 l'eau, a triumph of style over substance. Any others?

Perfume ads are generally pretty vacuous - and whoever defaced this one obv agrees with me. at Sausages by Dior...

The sausages one makes me want to vomit. The final nail in the coolness of Johnny depp coffin.

Why are they all so cheesey? They must have the best artists, stylists and models and yet they always get it wrong.
The Chanel bleu makes me chuckle.

Do you guys get the #guiltynotguilty one in the UK? It's doing my head in here, I can't work out what's going on in it.

I also don't see the point in perfume adverts when the entire product is based on smell

The best one ever!

The Brad Pitt Chanel no 5 ("it's inevitable") is total wankery.

The worst one I've ever seen is the one with the slow, cringey version of that song from Grease. The I've got chills, they're multiplying. It is painful! Haven't seen it this year and I'm hoping to never see that advert again.

She's a model, she's beautiful, works hard, but yet she's a devoted mother and he loves her for it and all that crap

Someone on mn named the Chanel brad Pitt one "Brads brain farts"

Very apt, I thought
Bearing in mind how off the rails Jphnny depp has gone over the past couple of years that one should be captioned
"The aroma of mid life crisis"

Wear Replique - Drive Him Wild

There have been the odd one or two where it hasn't been obvious it's perfume they are selling defeats the object of advertising imo

J'adddoooreeeee!

The past can be a beautiful memory but it's no place to live.
Fuck. Off.

...

Oh yeah that Grease one was murder!

I always like a Jean Paul Gautier one

Nearly as bad as fucking car adverts for the wankery.

The idea seems to be if you wear this perfume you will be rich and incredibly sexy and mysterious and powerful.
Or a virginial maiden in a meadow.

I'm really just a normal bird who wants to smell nice.

Anyone watch America's Next Top Model? 'Feel my fierce, touch my boom....'

Bang!

And at the other end of the premiumness scale, I saw one today for Alesha Dixon /the perfume shop.

It was like the ad makers had been inspired by Alan Sugar on The Apprentice advertising tasks.

Couldn't work out if was piss take or not!

Amethyst by Alesha Dixon

I guess they are so bizarre because how can you televise a smell? So unless they create the crazy plot lines (ship sailing up the street anyone?) there would be no advertising so no one would buy the latest fragrances until they'd actually been in store and seen what was there.
I know you can say that for every thing, but at least lipstick adverts can show a picture of lips wearing the product- how can you show someone smells really really good? Make them beautiful and passionate of course, preferably in a big bustling metropolis or a desert island.

zebra what an interesting advert.....

at the Alesha Dixon one. Career not going brilliantly Alesha?!

Johnny Drop gives me the heaves anyway but he looks particularly weird and creepy in the Eau Sauvage ad. Wouldn't buy it even if it smelled like pure heaven

Drop???! Depp obviously. Interesting autocorrect though.....

Anyone remembers spot the nipple ad for the cacharel Eden perfume?