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Share your thoughts on Matalan’s Alder Hey campaigns - £300 voucher to be won NOW CLOSED

235 replies

AnnMumsnet · 03/02/2017 11:08

Having earned themselves a Mumsnet Family Friendly gold award, Matalan understand how to provide a great customer experience for families. However, what you might not know is that for the past 3 years they have also been working in partnership with Alder Hey Children’s hospital in Liverpool, to fund a life-saving innovation centre, for much needed research into finding cures for childhood conditions such as arthritis, cancer and diabetes.

So far in a bid to raise funds, Matalan have run campaigns selling alphabetical scarves, beanie and bobble hats, and striped pyjamas - with lots of big name celebrities getting involved too!

Matalan say “The partnership between Alder Hey and Matalan has been going for 3 years now. Back in 2014 we set about raising awareness of the hospital charity and how even though they are a North West based hospital they are in fact one of the busiest children’s hospital in Europe - treating children from right across the UK. As well as driving awareness we committed to raise £1.5M towards the new research and innovation centre that would benefit children across the country and in some cases the world. In just 3 years we've already smashed that target, raising £1.6M.”

Now Matalan want to hear your thoughts on their campaigns so far, as well as hearing your ideas for what products they would like to see in stores next year to help raise even more money.

Do take some time to watch the documentary about one of the children that has been helped by the new research centre and to find out more. Share on this thread which have been your favourite of the Matalan & Alder Hey campaigns so far and why? Have you ever purchased any of these products in the past or would you consider doing so in the future? The team at Matalan are also keen to hear your ideas for their future campaigns, so please add to the thread below with your ideas for future projects.

Previous campaigns include Alphabet Scarves in 2014, Bobble vs Beanie in 2015 and Get your Stripes PJs in 2016

Add your thoughts on the campaigns to date and your ideas on what they can do this year and you will be entered into a prize draw where one winner will get a £300 Love2Shop voucher (which can be spent in Matalan and other stores!).

Thanks and good luck
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Share your thoughts on Matalan’s Alder Hey campaigns - £300 voucher to be won NOW CLOSED
OP posts:
Ethan260908 · 27/02/2017 14:30

I like many have seen the promotional scarf, hats, PJ's etc, but I have also seen them on ebay which I find more than a touch dis-heartening. Of course there is no way to police this activity, just sad that is all

sofieellis · 28/02/2017 11:23

I love the pyjamas, there are really lovely. I think maybe having some cheap accessories near the tills might be a good idea eg pens, socks, mugs etc. People would be quite likely to pick up one or two extra little bits with their shopping.

I think it's brilliant that Matalan support this fantastic cause.

selloveday · 28/02/2017 22:19

I wasn't aware of this campaign before but it looks great and a really worthwhile cause.

AnnMumsnet · 01/03/2017 11:10

Thanks for all the ideas and comments - am sure they will be very useful for Matalan.
Winner of the £300 voucher is ThemisA

OP posts:
angiehoggett · 09/03/2017 15:29

I didn't know about this but it's not somewhere I go often, will make the effort now it's a brilliant idea!

jt75 · 14/03/2017 09:35

I hadn't heard of this campaign but will find out about it now.

cookie09 · 20/03/2017 19:59

I think it's a great idea to raise awareness and also to raise money. Its a great initiative.

kerryanna · 22/03/2017 15:24

This campaign hasn't been well advertised in my opinion. Apart from my niece who works in Matalan I don't think Ive heard it mentioned. Social media would be a great place to get the word out and maybe some flyers in store too. I think getting some of the parents and children (patient/parents) involved in starting up the campaign may of helped and created more awareness especially if they had some input. Overall its a great campaign for a great cause but I really wish they had put it out there more. Maybe securing a supplier that could meet the demand would have helped the shortage but also maybe this could be why it hasn't been advertised as you would expect. Overall it is nice to see a Large store supporting such a great Hospital and the work they do. Hopefully they will secure a better deal with the supplier and advertise more.

mumpetuk1 · 22/03/2017 21:54

Wonderful campaign. Hopefully will highlight the very good cause and raise lots of money for a well worth charity.

maria08k · 24/03/2017 13:47

Absolutely love it!!! Fantastic causes!

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