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Business founders/entrepreneurs

Book Club for Business Owners...?

4 replies

booksandbiz · 01/01/2024 23:12

Looking for feedback on an idea I've been mulling over for a while...

I've been self-employed in digital marketing since 2008 and work with international high-profile clients.

I'm now thinking of launching a monthly subscription box / book club specifically for business owners.

Each month, subscribers would receive a business book around topics such as strategy / mindset / marketing, together with some tea / coffee / biscuits, plus a stationery item - notepad, pen, highlighter etc.

The USP is not only would we have a virtual meeting to discuss the book / thoughts / feedback, but people could also get practical advice / guidance on 'how to' apply the book's teachings to their business...

Does this sound like an idea with legs, or something that is so quirky it would never take off?

OP posts:
NWQM · 02/01/2024 12:04

I think the price point would be a crucial factor and I would also question whether anyone would be able to sit down month on month and read such books unless it's a hot topic for them. Journal articles to discuss may be more doable.

PamelaParis · 02/01/2024 12:07

LOL. Show me a business owner who has time to sit down with a cuppa and read a book.

senua · 02/01/2024 12:08

There's more to business than marketing. I think that you would need to expand your topic range.
Also agree that a book every month would be a big ask.

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