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What are you good people at MN doing getting involved in a tie in with *Aptamil*???????

1 reply

moondog · 12/08/2005 18:28

Wonder how many feel as disappointed as me????

JustineMumsnet · 12/08/2005 23:00

Hello everyone,
Thanks for raising this, we do take your points about formula advertising, it's not easy and it is something we've thought long and hard about. Whilst this is obviously an attempt by a formula company to promote their brand we are pretty sure mumsnetters will not be persuaded to switch to formula as a result of this campaign. Further they are offering some interesting events for mums and naturally paying mumsnet a not insignificant amount for doing it - one that really will pay the server bills for a good few months.

We did this raise the issue of advertising a while back and after a lot of input from folks we kind of came up with a policy of "we'll take their ads but not allow them to sponsor us" policy for formula companies and others who some folks, though by no means all, were wary of.

So on balance we thought it was ok host these ads but we might be wrong and we do certainly value your thoughts so keep em coming and we promise to discuss again when all the team are back from their travels (Signing off myself now for a couple of weeks now - have fun all ).

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