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What’s going on with the weird MNHQ bumbling?

3 replies

MrsTerryPratchett · 17/10/2026 19:24

A couple of threads have been bumped by MNHQ specifically @FlissMumsnetor whatever the naming convention is. It’s early on, contentious and therefore clickbaity stuff.

Is this a new thing? It’s weird and frankly seems manipulative. Are MNHQ at least checking if these bumped threads are legit posters, because one seemed very suss.

BeckyAMumsnet · 19/10/2026 08:47

Hi all - thanks for posting. It’s completely reasonable to have questions about the… bumbling.

We’re trialling something at the moment by moving threads that have been posted in the wrong topic, or giving them a bump if they haven’t received any replies after a few hours. Often, the lack of replies is because the thread is in the wrong topic. There’s nothing more exciting or nefarious going on.

On the thread you referenced, @MrsTerryPratchett,I’m not sure why that one was bumped, as it had only recently been posted. I think that was human error but we will look into it.

BeckyAMumsnet · 19/10/2026 09:20

@ThreeNewWords @Voltorb - taking a look at this now and will come back here.

The 'we' is usually used to refer to all of the Community team rather than in a marketing or Borg Mind sense, since several of us may be looking at the same issue.

BeckyAMumsnet · 19/10/2026 13:22

Hi all, I’ve now looked properly at the threads you’ve highlighted.

We’ve been trying to give a bit more help to threads which have sat without a reply for a while. Sometimes people have posted in the wrong topic, or at a quiet time, and a small nudge can mean their question is actually seen by someone who can help. That’s the intention, anyway.

But some of these threads were bumped much too quickly, including ones which had already had a reply. Our moderator got the wrong end of the stick here, and the posts came across as out of place. We can see why people thought something strange was going on!

We’re not using AI or bots to post on Talk, and this wasn’t about trying to create activity. The comment on the sensitive mental-health thread was also a separate mistake. Support information had already been posted there and it didn’t need another intervention from us.

Sorry for the weirdness and you were all right to question it.

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