Has anyone any experience of having an "unpopular" child? My 12 year old son loves school and doesn't seem to care that almost everyone dislikes him. He's very academic and "geeky" and a little unorthadox/quirky and the other kids just rip the piss out of him, call him a nerd, gayboy etc. He does have a small group of friends and a few of the older kids like him but in general, the year 7s really dislike him. On his facebook page there are constantly negative comments from people (but to be fair, there are a few good comments too) but he genuinly doesn't care. He loves school, has 100% attendance and actually whinges if I have to take him out for dentist etc. He's involved in a number of school clubs and voluntarily stays back and has even gone in on saturdays to practice with the drama group.
How do I stop caring that he's unpopular though?? if he doesn't care, why should I??? I've just walked to shop with him and a group of kids he knew shouted of him and I heard one say "you fucking geek" in a really nasty way.
I keep thinking when he's older I think he'll be quite popular and I know he's going to get a good job with his brain (he's doing a GCSE at 12 this year) but I just hate hearing/seeing all these negative comments about him 
The school say DS is fine, doing great and is popular with the kids that matter but its hard when more people dislike him than actually like him 