I’m not your target market (wrong area, I like period properties and lots of colour and cosiness), but a few things struck me on the 3D tour:
The kitchen as others have mentioned – I can cope with dated and would happily paint cabinets, paint the french doors black, zhoozh it up, but the layout is exceptionally poor: fridge freezer in the utility, and ovens right next to the door with no countertop alongside to put hot trays down (I would not want to lift something onto that top counter above them!). The counter next to the microwave is tucked behind the door. I’d worry about my kids coming through that door while I was cooking and had the ovens open. There’s very little counter space for the size of the house.
The bathrooms are a bit grubby, sorry — the showers all have that weird orange mould stuff and feel quite tired/cheap – even details like the shower hose/cord being tangled up should be sorted out.
Going outside on the 3D tour it’s clear how little privacy you get for the £1.3m price tag – I assume it’s part of estate rules not to have fences etc at the front, but the photos give one impression, of privacy, then I imagine on viewing, people realise how cheek-by-jowl the house is to its neighbours. You can’t put the bins out in your nightie, and as pp pointed out, you’re opposite the gates so get all the estate traffic.
Garden is blah. I don’t think the size is bad (I’ve got a London terrace garden and used to live in Brighton, so I’m used to much smaller), but it’s just a square box of lawn and makes me worry there’s no planting because it might have poor new build soil on top of rubble.
Price! You can’t go by what’s on the market, but by what’s actually sold. The Rightmove market information tab shows 4- to 5-bed detacheds within 0.1 miles for £600-850k. The only comparable price to yours is the one linked back on page one with the white and blue frontage and a much more landscaped garden. You say prices have risen by 10% in your area but the pandemic “more space panic” property bubble is coming to an end – I think you’ve missed the boat.
Buyers have so much information now and will want to know what justifies the insane jump in price from last sale in 2004.
Honestly think you need to drop below £1m at least, and/or get stagers in – at your current price bracket people who like new builds would expect a proper Trump Towers WOW new build with shiny, high-end materials, not vinyl flooring, which would be a huge investment to make, so you could go the other direction and have it decorated and staged to be a bit more warming and soulful.