You can set up the account even before you open the box, and then when you turn on the device, just login with the account you set up (saves time too on Christmas day etc.).
Before turning on your headset (or before it arrives):1. Create or sign in to your Meta account2. Accept a referral from a friend or family member who already owns a Quest3. Turn on and activate your headset4. The store credit will be added to your account
^Sign up/referral link - https://www.meta.com/referrals/link/yourelf/^