Best nipple cream?

[Flowered05]

Ahhh my nipple is so itchy and it's inverted so I can't get the itch

What's the best cream to use? It's extremely dry throughout pregnancy. I can't cope

Lansinoh. Every time.

The best I’ve used is the superdrug own one. all the other ones just sat on my skin like an oil slick whereas there’s soaked in and really made a difference thankfully