subscription

[Tortington]

can someone explain this a little more for me please - sorry to be thick - and i dont read all the threads all the way through and i alwasy come straight to the thread page and skip the home page so its my own fault - but if someone can take a few minutes i would appreciate it

is mumsnet a charity? or a business?

do we subscribe to keep mumsnet to keep the site open?

where does the money go?

Mumsnet is a business. Unfortunately they don't yet have enough advertising to pay the overhead as it's a relativelyl new business in a niche market. The overhead consists of the costs of 4 salaries (at the moment their work is unpaid) plus the webhosting, etc. Our money goes to pay these costs. I think that's more or less the scoop.

Thanks SofiaAmes that's about it. We have basic site costs to cover - server hosting, admin, telephone etc. Subscription plus a little bit of advertising revenue is currently meeting these costs. Four people work on mumsnet roughly three days a week. As yet we have not made enough revenue to pay any salary to these people. This is why we need to a) increase number of people who subscribe b) sell more ads (and/or increase the number of people who come to the site so we get more revenue per ad) c) sell some books - mumsnet makes around £3.00 per copy d)scratch around to find any other source of revenue that we can. We are not a charity (though obviously having worked on mumsnet for three years now unpaid it sometimes feels like it )
For further discussion on the parlous state of mumsnet's finances take a look at this thread
Best, Justine