I've been noticing it for a while with different things, but today I looked for Playskool Heroes Star Wars as its limited in this country but thought I'd check eBay. The figures you can get for £6.99 in Toy's r Us etc they're selling for £20 a piece labelled "very rare!!!!". They're not rare. I barely think they're worth £6.99 but that's besides the point.
Have seen it on other stuff like I said. Why do they do this? Why so greedy? They can't possibly sell!