I went into WH Smith yesterday to look for a book for dd. They are having a company clearout and many kids books are between 10p and 25p. I bought 17 and paid £5. I also have a kids collector card where you receive a sticker for each kids book purchased and then when you have collected 3 stickers you get another book free. I asked for my 17 stickers only to be told that it didn't apply. It doesn't say that on the collector card so I called customer service to be told that yes I should have had them and they are sending me 6 completed cards in the post!! So for £5 I've had 17 (value £82) books and now a further 6 at £6.99.