@Botpottyshe was promoting a big aloe sale the other day but my money’s on her not going to Paris because she needs to send the message to Uber et al that she has MOVED ON AND UPWARDS AWAY FROM THE TOXIC PEOPLE AND INTO VERY LUCRATIVE COACHING SUCCESS OUT OF CHOICE. If she goes to Paris she will be sending the message that she is still hanging on to the past and has time on her hands. Plus if she goes to Paris she will be sidelined from a social and biz perspective with absolutely no reason for those who don’t like her to make any effort to pretend they do (as was probably the requirement in previous years).
And of course, time off for Mr Yawn and the costs involved.
I expect Yawn’s volume to be turned right up just before, during and immediately after Paris as she goes into a frenzy of launching even more new schemes and concepts in an attempt to convince everyone that what she’s doing now was her choice and is going so well she isn’t interested in Paris.
Talking of jumping up and down and making lots of noise as a marketing strategy, how does Yawn keep a handle on what she is offering and to whom? How does Yawn keep a handle on what courses, expertise and concepts she is offering and how does she keep the content she offers her £22 people separate. How often is she caught out by someone saying, ‘hang on I am paying £22 a month to glean what she has told someone I know for free in a complimentary call’.
Just some of the offerings from Yawn: at the moment we have the Unlucky Biz Departure Lounge and the Build Her Con (website thing). But also launched and barely mentioned again: The Confidence Con, The Art of Public Speaking to the Mirror, become an Unlucky Affiliate, Her Wealth Era-sure, business beastie, a 7 week glow up, a series of podcasts which are available to no one, wellness weekend retreat (which seems to have retreated), branding expertise, Herby Patch miracle cure selling, manifest your woo with accompanying book and much much more. This bizniz abundance looks like throwing shit at a wall and hoping some of it sticks. I know nothing about marketing but I’m fairly certain there is a chapter in the beginners guide about having something concise to offer (and having something to offer at all).
what if tomorrow one person says, I want to join “Her Wealth Era-azure” please. Will Yawn be able to remember what this was all about as distinct from the other things she offers. I’d struggle if I was her.