HSBC ads

[Puppylucky]

Is anyone else living the We Are Not an Island campaign - the latest one made me cry - so inclusive and welcoming and Anti Brexit!

Living =loving

I like them and don’t see them as anti Brexit at all.What am I missing?

I think that's rather the point- they're subtle enough to be good even without the subtext and it's not that they're anti something, it's more that they celebrate what a lot of remainers value. At the same time, the fact you like them autumn shows that there's still stuff keeping together so there's hope!

They are celebrating our connection with the world and Inclusivity - something which currently feels under threat. Interestingly they have really stepped up this week so there is definitely a cultural context strategy.

I’ve been looking at the one with Richard Ayoade

I think they’re talking about respect for individuals as well.

Oh I’ve just looked at print ads in context of this thread

My bad.