I have noticed, very gradually, that Tesco have started dropping any value brands or brands that are lower in price generally from their home shopping lists. Just discovered today that again lots of lower cost options are "not currently available". Of course I understand their reasoning but it is infuriating when you visit a store and see all the items offered there so it is clearly profiteering. I understand they have to have a mark up on such a service but it really is getting a bit ridiculous.
Am going to switch supermarkets but wondering whether they are all doing this anyway.