I'm an NHS worker, going to work Monday to Friday.
Every ad I see on the electronic billboards is Covid-19 related - "Thank you", "Stay Home" etc - and all the announcements at the bus and train stations I use are either thanking the key workers travelling with them, not travelling unless necessary or about what to do if displaying coronavirus symptoms.
All very worthy, but starting to feel like I'm in some strange dystopian future, where only the useful are allowed to work.
AFAIC, The makers of Emily's Crisps have hired people with a fantastic sense of humour.