Google Advertising Formula ...

5 replies

NotQuiteCockney · 03/12/2006 07:45

Go to google, type in "Breastfeeding" in the search engine. I'm getting www.milupa-aptamil.co.uk/ as the first advert, with the tagline: "Breast feeding advice from experts live online now."

If you go to the site, you can join a club to get live advice from experts. Am quite and about this. Ok, if you type in "formula", then fine, links to formula companies should come up in the adverts, but surely not if you type in breastfeeding?

OP posts:

CorrieDale · 03/12/2006 07:59

Yep, I get that as well. Clearly they are paying for this - and yet people continue to believe that a) advertising doesn't work and b) the formula companies are helping out mothers who can't breastfeed! I have often wondered what advice I would get from the milupa/C&G experts if I were to call and say 'I'm feeding my baby every 3 hours, he isn't gaining weight, and I don't think my milk is good enough for him'.

krimbokrackerskayzed · 03/12/2006 09:34

This reply has been deleted

Message withdrawn at poster's request.

moondog · 03/12/2006 09:35

Wankers

Original poster

NotQuiteCockney · 03/12/2006 09:37

And Google do have a policy about advertising (albeit a weird one) - they won't accept advertising for beer or hard liquor, but wine is fine.

OP posts:

flack · 03/12/2006 10:13

Complain to Google, cite the relevant UK laws.

Flip