I know this sounds like a joke but I'm trying to make a serious point - as a kid, my friends and I always played in the road, is it still socially acceptable or is it more dangerous?
In the mid eighties my friends and I would always be playing on our bikes, skateboards and make shift go karts in the road. When a car came, we'd all shout "CAR!" and move to the green (the grassy bit in the middle) or onto the path. I actually believe this made us all hyper aware of cars and their presence and may have saved me several times on nights out in my early twenties! 
Now as a parent, I live in a similarly busy road but there are so older 'kids' with cars and mopeds and I feel it's too dangerous! Am I worrying unnecessarily? Do you let your kids play in the road?