to assume that there aren't that many digital diva's who feels she doesn't have enough time to balance being a mum with being a hi-tech goddess out there?

[semi]

www.wpp.com/wpp/marketing/digital/women-in-their-digital-domain.htm

Microsoft/WPP report - explores role of tech in womens' lives. Concludes most of us keep our devices on 24/7, that women are driving the blogosphere, if we're between 35-44 we use technology to manage our lives and increse efficiencies, 25% of us create content regularly....i just about struggle to make it onto this talk site to have a chat....anyone else feel that aint cutting it in the digital domain? Are you planning on doing anything about it?

I think having a chat on MN counts as "creating content", but I'm amazed by the figure that 35% of women participate in blogs weekly!!!! Do they live on another planet where there are 100 hours in the day?

"The Internet is just another channel for (women) to do what they enjoy: shopping, talking and caring."

Yes, I read that v generalistic statement and scoffed to! Key message? We're all the same! I want some extra hours in the day to surf the net but have to wait until my little one is asleep to do so!!

Maybe there are just 2 of us! That's not a good sign. I thought there'd be loads of digital divas.

I stopped reading at "How can brands leverage digital media"

'Leverage' is not a verb....